OANDA Names New Chief Marketing Officer
Marketing veteran to lead global communications and marketing strategies for industry-leading retail forex broker
NEW YORK CITY – June 10, 2014
OANDA,a global provider of innovative foreign exchange trading services, is pleased to announce the appointment of Drew Izzo as Chief Marketing Officer (CMO). He will lead the award-winning broker’s global communications and marketing strategies.
An entrepreneurial, collaborative, and dynamic business leader with marketing and forex industry experience, Izzo most recently served as Chief Executive Officer of Athlete.com, a company he cofounded.
“With the perfect mix of entrepreneurial spirit, marketing vision, and forex experience, Drew is a valuable addition to our senior management team,” said Ed Eger, President and CEO, OANDA Corporation. “Coupling his bent for research and analytics as the backbone of a sound strategy, and with an emphasis on the customer’s voice, I know that Drew is a good for fit for the OANDA brand. He will further distinguish our company as an industry leader and the best choice for every trader worldwide.”
Prior to cofounding Athlete.com, Izzo held several senior marketing roles for various companies including Interbank FX (IBFX), which was acquired by TradeStation in 2012. At IBFX, Izzo was responsible for all marketing channels across 140 countries.
“I’m excited to join OANDA, a world-class company that’s renowned for its transparency, technology, customer service and regulatory excellence,” Izzo said. “As CMO, I look forward to embracing the challenges and opportunities helping OANDA continue its remarkable success as the world’s greatest forex broker.”
OANDA Corporation has transformed the business of foreign exchange through an innovative approach to forex trading. The company’s industry leading online trading platform, fxTrade, introduced a number of firsts to the marketplace, including immediate execution; instant settlement on trades; trades of any size between one unit and 10 million units; and interest calculated by the second. The company’s many awards attest to the power and flexibility of its trading platform. In 2013, OANDA was honored with nearly a dozen awards, including Best Trade Execution Provider, Best Retail Trading Platform and Best Mobile Trading Platform by International Finance Magazine; as well as Best Value for Money by Investment Trends in each the U.S., UK, and Asia Pacific markets.
OANDA was the first online provider of comprehensive currency exchange information, and today the company’s OANDA Exchange Rates® data provides benchmark rates for corporations, auditing firms, and global banks.
OANDA has eight offices worldwide, in Toronto, Chicago, New York, Boston, London, Singapore, Tokyo, and Sydney. OANDA is fully regulated by the U.S. Commodity Futures Trading Commission (CFTC), the U.S. National Futures Association (NFA), the Monetary Authority of Singapore (MAS), the Investment Industry Regulatory Organization of Canada (IIROC), the UK Financial Conduct Authority (FCA), the Japanese Financial Services Agency (FSA), and the Australian Securities and Investments Commission (ASIC).